Carla Roberts
Implementation / Graphic Services

Carla brings more than 25 years of progressive marketing management experience to The Duff Company. An eight-year veteran, she heads up the implementation department and is responsible for graphic services, production and media buying. Carla works with TDC’s business-to-business clients to deliver on-target, on-time and on-budget marketing programs.

Prior to joining TDC, Carla was print manager for Mercantile stores, where she was involved in all key decisions from concept to execution for the in-house marketing department. She gained valuable expertise in successfully managing all aspects of print advertising, direct mail and point-of-purchase materials for a $600 million department store division. Simultaneously, Carla partnered with her husband to successfully launch and manage a delicatessen and catering business for six years.

A farm girl at heart, Carla was raised in western Illinois on a grain and livestock farm producing corn, soybeans, wheat, alfalfa and Black Angus cattle. She holds a bachelor’s degree from William Woods University, with a triple major in art, business and home Economics.


South African operators of the world’s deepest gold mine pump chilled air 3-1/3 miles below the surface to help miners endure sweltering temperatures. New technology may help them mine gold at depths where temperatures reach a blistering 158 F. Like the gold miners, we at The Duff Company welcome the challenge of going deeper to mine more from markets through new technology.